(01) / Article
Why we pick body sizes on a phone in the rain, then scale up.
Design
7 min read
Written by
Tomas Verhagen
Product Design Lead
Published
Screens shrink your good ideas. If your text is comfortable on a small phone in bright light, it will be lovely everywhere else.
Our rules
Body at sixteen pixels or above. Line length under seventy characters. Headlines that break on purpose, never by accident.
A quick test
Read your homepage on the bus. If you squint, so will your customers.
(02) / Keep reading
